Erwins Felicide "I'll be Careful You'll Be Dead"


Erwins Felicide Album Cover

Erwins Felicide Album Cover

Wednesday, 6 October 2010

Applying Goodwin's and Vernallis' Theories

We thought it would be a good idea to try and apply both Goodwin and Vernallis' theories of music videos to our ideas and see whether we are following them

  • We are following the genre characteristics of rock bands by having a performance element to the video with a spontaneous live feel
  • We are trying to create a link between the visuals and the lyrics, for example the idea of escaping through your headset
  • We plan to edit to the pace of my music, creating a link between the visuals and the track
  • The notion of looking will be created through the antagonists watching the lead
  • We will include close ups of the band members performing, especially the front man, following the convention of 'money shots'

  • The narrative is not necessarily complete and will pose unresolved questions as we will not obviously explain the presence of the antagonists
  • The editing will match the beat
  • We will break the rules of continuity editing as the lead will jump through space using graphic matches
  • We will use extreme shot types
  • We will have a running style of framing and movement where the lead goes out of the frame in one shot and comes into frame in another shot
  • There will be gaps in the audiences understanding of the diegeses as they will not know how the lead is travelling between locations

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