Erwins Felicide "I'll be Careful You'll Be Dead"


Erwins Felicide Album Cover

Erwins Felicide Album Cover

Wednesday, 29 September 2010

Marketing Strategy

  • Viral marketing - short songs for comments on FaceBook, Twitter, YouTube, MySpace, etc. (see Old Spice)

  • Small gigs in London - e.g. Covent Gardens, Brick Lane for a niche London audience
  • Tours with larger British bands: Pistol Youth, Guillemots, Green Day etc.

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